What Analysts Think of Netflix Stock Ahead of Earnings

Key Takeaways

  • Netflix’s second-quarter results are due out after the closing bell Thursday.
  • Analysts expect the streamer to post substantial growth year-over-year in both revenue and profit.
  • Analysts will be watching for the impact of higher subscription prices and Netflix’s new first-party advertising platform.

Netflix (NFLX) is scheduled to report second-quarter results after the closing bell Thursday, with analysts largely bullish on the streaming giant’s continued growth potential. 

Wall Street expects Netflix’s revenue to have grown 16% year-over-year to $11.07 billion and net income to have jumped about 45% to $3.08 billion, or $7.08 per share, according to Visible Alpha consensus data. 

Netflix possesses “unmatched scale in streaming,” Bank of America analysts wrote in a note to clients Tuesday. The bank’s price target of $1,490 is among the most bullish on Wall Street and represents a premium of 18% over Netflix’s intraday price Wednesday. Shares of Netflix are up more than 40% so far in 2025.

Wedbush analysts, which maintained a $1,400 target this week, said Netflix is poised to grow revenue from its ad-supported subscription tier by incorporating more live events and expanding its ad partnerships. The streamer raised the price of its ad tier to $7.99 from $6.99 in January, while the cost of its standard ad-free plan rose to $17.99 from $15.49, and its premium plan moved to $24.99 from $22.99. 

“While massive subscriber growth was the primary driver in 2024, we expect price increases to drive revenue growth in 2025, and the ad tier to drive revenue higher in 2026,” Wedbush said. 

The consensus price target among analysts in Visible Alpha’s database is $1,330, implying roughly 6% upside over Netflix’s current price. Ratings-wise, 13 analysts have a “buy” rating for Netflix stock, alongside four “hold” ratings. 

Citi is one such analyst with a neutral rating on Netflix stock, reiterating a target of $1,250, which implies slight downside. The bank said it will be watching for the updates on Netflix’s first-party ad-tech platform, which the company rolled out in the U.S. earlier this year and has said it plans to bring to other markets.


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