Inflation may be increasing at a slower pace than expected, the markets might be cheering, and the Fed will likely soon be cutting, but Diane Swonk isn’t popping Champagne.
The veteran economist says the economy “looks better than it feels” because the very data used to measure it is eroding, and the illusion of resilience could shatter heading into the fourth quarter.
“The only groups that feel good about the economy now are making over $200,000 in the surveys and have large stock portfolios,” Swonk said.
September’s consumer price index showed a 0.3% monthly rise and a 3% year-over-year rate, with the core index—which the Fed watches more closely than the headline—rising 0.2%. Economists had expected a slightly hotter print, calling a 0.4% monthly increase in the headline CPI and a 0.3% increase in the core rate.
Despite coming in below forecasts, inflation is still rising on an annual basis, with September’s pace accelerating from 2.9% in August. The CPI has now climbed to its highest level since January. Inflation had cooled steadily through the spring—hitting just 2.9% in May and June—before reaccelerating on higher energy costs.
Energy costs, again, were the main driver, with gasoline up at 4.1%, while food prices moderated, and core inflation—excluding food and energy—slowed to 0.2%. Markets cheered the result as a sign that inflation remains contained, bolstering expectations for another quarter-point Fed rate cut at the FOMC meeting next week and another one in December.
But Swonk, chief economist at KPMG, sees something else: a slow-moving problem that’s partly statistical, partly structural, and increasingly psychological.
“It’s creep instead of a surge,” she said, noting that the headline number masks persistent “stickiness” in service-sector prices and a widening split in who’s actually feeling relief.
Beneath the surface, she argues, the U.S. is running on shaky footing, both economically and in terms of the quality of the data that guides policymakers.
Swonk pointed out that many of the categories holding inflation steady are either insulated from tariffs or benefiting from temporary waivers: computers, smartphones, and some vehicle imports. Once those fade, “goods prices are still moving up,” she said, with few signs of broad-based disinflation. Core services less shelter—a metric the Fed watches closely—rose about 0.4% in September, Swonk estimated, and remains more than 3% higher than a year ago, “well above anything we saw pre-pandemic.”
That stickiness, she warns, is amplified by a bifurcated consumer base, what some economists have called the “K shaped economy.” Affluent households continue to spend freely on travel, entertainment, and premium goods, keeping service-sector inflation stubborn. Lower- and middle-income consumers, by contrast, are pushing back, trading down, stretching budgets, or delaying purchases altogether.
“Retailers are feeling that divide,” Swonk said, describing a landscape where discount chains are seeing higher-income shoppers while subprime delinquencies creep up among those with thinner financial cushions.
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