Tag Archives: Trademark

Outerwear retailer Columbia Sportswear has sued Columbia University over alleged trademark infringement and a breach of contract, saying that the university’s merchandise looks too similar to its own offerings and can confuse shoppers. In a lawsuit filed on 23 July in federal court in Oregon, Columbia Sportswear, whose roots date back to 1938, alleges that the Ivy League university in …

Bungie has abandoned one of its Marathon trademarks “after inter-partes decision,” following a legal opposition from Traxxas. Back in May 2023, Bungie filed a trademark application for “Traxus,” a fictional corporation tied to its original (and upcoming) Marathon games. The name isn’t new for longtime fans; Traxus has shown up before in Bungie’s sci-fi universe, including in Halo lore. But …