American Eagle’s new fall campaign starring Sydney Sweeney is under fire—not for the jeans, but for the tagline: “Sydney Sweeney Has Great Jeans.” The phrase, used in bold on billboards in Times Square and Las Vegas, was designed as a denim pun. But online, many saw something else: “great genes,” a phrase historically used to celebrate whiteness, thinness and attractiveness. …
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Sydney Sweeney’s American Eagle Ad Sparks Outrage, But Fans Praise Her For ‘Killing Woke Advertising’
Sydney Sweeney‘s new American Eagle campaign, promoting jeans to support domestic violence survivors, has sparked backlash for its suggestive tone. Some critics claim it oversexualizes a serious cause. However, despite controversy, fans have defended the actress and the campaign, with some praising her for “killing woke” ads. Meanwhile, executives are reportedly calling Sydney Sweeney their biggest collaboration yet, betting her star power …
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