Gen Z and Millennials are in agreement: their obsession with Pokémon may never let up. Despite the Japanese franchise nearing its 30-year anniversary, young men in particular continue to be on a lifelong mission to “catch ‘em all”—and are spending hundreds, sometimes even millions of dollars, collecting trading cards. Part of the “boy math” is that investing in cards could …
Read More »Gen Z men are still obsessed with Pokémon cards—using ‘boy math’ to argue that they’ll beat Nvidia stock and the S&P 500. But there’s a catch
