Starbucks’ new protein-packed beverages Source: Starbucks Starbucks plans to tap into consumers’ protein obsession by launching protein-packed cold foam and lattes starting Sept. 29. From “gym bros” to users of GLP-1 drugs like Ozempic, many Americans are trying to consume more protein, with the goal of building or maintaining their muscle mass and feeling more satiated after meals. Roughly a …
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