In what the companies are calling a first-of-its-kind deal, Netflix and beverage giant AB InBev say they have inked a global marketing partnership: one that will make its beer brands title sponsors of Netflix programming and live events, while bringing Netflix IP to live activations and packaging around the world. The deal will see AB InBev brands, which include Budweiser, …
Read More »Netflix and AB InBev Strike Global Advertising Deal
