Reddit reported its second-quarter earnings on Thursday, and it’s clear that the company’s focus on AI has ramped up considerably. One significant area of investment is growing its advertising business, supported by its AI-powered marketing tools. The results revealed that the majority of Reddit’s revenue continues to come from ads, which brought in $465 million, representing 93% of the company’s …
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Sydney Sweeney’s American Eagle Ad Sparks Outrage, But Fans Praise Her For ‘Killing Woke Advertising’
Sydney Sweeney‘s new American Eagle campaign, promoting jeans to support domestic violence survivors, has sparked backlash for its suggestive tone. Some critics claim it oversexualizes a serious cause. However, despite controversy, fans have defended the actress and the campaign, with some praising her for “killing woke” ads. Meanwhile, executives are reportedly calling Sydney Sweeney their biggest collaboration yet, betting her star power …
Read More »Meta ends EU political advertising over onerous regulations • The Register
Meta has followed in Google’s footsteps in deciding that pending EU political advertising regulations are so onerous to comply with that they’re not even going to bother. Zuckercorp said in a statement Friday that the Transparency and Targeting of Political Advertising (TTPA) regulation, due to go into effect this October, would impose excessive obligations and legal uncertainty on EU advertisers …
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