South Korean publishers Nexon are investigating a recent bit of TikTok marketing for their free-to-play shooter The First Descendant, after players spotted some ads that feature AI-generated ‘human’ streamers bigging up the game. Well, we at least have to assume it’s following that, as Nexon’s statement omits mentioning AI in favour of the wonderfully nebulous phrase “certain irregularities”. If you’ve …
Read More »Nexon respond to claims they’re using AI-generated Tiktok streamers to advertise The First Descendant
