Release Date and Rumored Price Details

Google is set to reveal new devices next week, with the Pixel 10 family of smartphones confirmed to be among them. Much like last year’s Pixel 9, this new release of Google’s popular Android phone looks like its going to be iterative rather than substantially different from what fans have come to expect. Still, users can expect some small but meaningful improvements that may make it worth the upgrade.

The Pixel 10 lineup will be shown off at the Made by Google event on August 20 alongside new versions of the Pixel Watch and Pixel Buds. Until then, here’s what we know about the Pixel 10.

Pixel 10 Release Date

Google has confirmed the preorder date for Pixel 10 phones is August 20, 2025. The phones will be officially revealed at the Made by Google event that same day, where the company will share all of the details about the full family of devices and their upgrades over previous models. It’s worth noting, though, that a report from Winfuture states that supply chain problems could delay the release of the Pixel 10 Pro Fold to October 9.

You can visit the Pixel 10’s Google Store page now, which shows an image of the back of the standard Pixel 10 phone. There’s also a button there to sign up for emails to receive an “exclusive offer” for new subscribers, offering a single-use discount for an eligible device from August 20 – September 4 when buying the phone via the Google Store.

Pixel 10 Models and Prices

The Pixel 10 will come in four models: Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Pro Fold. This is pretty standard stuff in terms of historical Pixel releases, so it shouldn’t come as a surprise to anyone already invested in the Google ecosystem.

For those who want the best of the best, the Pixel 10 Pro and Pro XL will sport better cameras with up to 8K video support and a whopping 16GB of RAM compared to the Pixel 10’s 12GB. The Pro will maintain the 6.3″ screen of the standard Pixel 10, while the XL is expected to be handful with its 6.8″ screen.

Meanwhile, the Pixel 10 Pro Fold will come out swinging with a 6.4″ one-handed screen that can be opened into an 8″ Super Actua Flex interior screen, which is considered the phone’s main display. It also sports 16GB of RAM, which should help to make it a multi-tasking powerhouse.

Expected pricing

While Google won’t reveal the official pricing for the Pixel 10 family until August 20, here’s the expected pricing for each of these devices:

  • Pixel 10 – $799
  • Pixel 10 Pro – $999
  • Pixel 10 Pro XL – $1,199
  • Pixel 10 Pro Fold – $1,799

Of course, it’s worth pointing out that these prices are for the base models of each device. If you need more storage than what comes standard, you’ll be looking at increasingly higher prices.

Pixel 10 New Features

The Pixel 10 family isn’t looking to diverge too dramatically from what’s been working for it, but leaks have revealed a handful of notable upgrades.

Perhaps the most notable change is that the standard Pixel 10 appears set to receive a triple rear camera, which has historically been reserved for the Pro models. This telephoto 5x optical zoom lens joins the usual main and ultrawide lenses—but it comes at a cost.

It appears that the standard Pixel 10’s main lens has been reduced from 50MP to 48MP, while the ultrawide sensor has been reduced from 48MP to 13MP. Google is allegedly using the same sensors for these two cameras as the Pixel 9A, so the hope is that improvements to the AI software will offset the downgrades.

Elsewhere, the Pixel 10 will also introduce Google’s Tensor G5 processor, which should provide a reasonable improvement to processing power. So, it’s a good thing that a larger battery is also expected for each version of Google’s new lineup. The standard Pixel 10 should receive a 4,970 mAh battery, while the Pixel 10 Pro and Pro XL will score 4,870mAh and 5,200mAh batteries, respectively. In addition to 27W wired charging, leaks have indicated that the Pixel 10 is likely to support 25W Qi2 wireless charging.

Pixel 10 Colors

As for what colors will be available at launch, known tipster Evan Blass has shared renders of every Pixel 10 device’s colors on Monday. These renders included the long-rumored Jade option that adds a nice, natural green to the mix. Additionally, back in July, Android Headlines claimed that the Pixel 10 Pro Fold will be ditching the black and white models and replacing them with Moonstone and Jade versions.

Here are all of the alleged colors for each device:

  • Pixel 10 – Obsidian, Indigo, Frost, Limoncello
  • Pixel 10 Pro – Obsidian, Porcelain, Moonstone
  • Pixel 10 Pro XL – Obsidian, Porcelain, Moonstone, Jade
  • Pixel 10 Pro Fold – Moonstone, Jade

It’s worth noting that rumors have stated that the base Pixel 10 Pro is also expected to receive the Jade colorway, but the renders from Blass didn’t include that combination. It seems we’ll have to stand by for Google’s confirmation on August 20.


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