Apple may have accidentally revealed the launch date for its much-anticipated iPhone 17 series. A post briefly appeared on the Apple TV app, highlighting September 9, 2025, as the event date before being quickly removed. The leak aligns with earlier expectations of a September unveiling, fueling excitement around the iPhone 17 lineup, which is likely to include the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max.
EXCLUSIVE!!
Apple accidentally added the 2025 September 9th iPhone event invite to the AppleTV App before promptly taking it down.
The design is reminiscent of the OG MacBook Air wallpaper, likely a hint towards the new iPhone 17 Air. pic.twitter.com/b9qLYTfZJC
— AppleLeaker (@LeakerApple) August 21, 2025
A tipster known as Apple Leaker revealed on X (formerly Twitter) that Apple accidentally posted its upcoming iPhone 17 launch event details on the Apple TV app. The post reportedly showed an event invite featuring a glowing Apple logo on a purple background, similar to MacBook Air wallpapers, and highlighted a September 9 date before being quickly removed.
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Apple was already expected to announce the official event date before the end of August, but this slip-up has fueled speculation that September 9, 2025, will indeed mark the unveiling of the new iPhones. The leak has heightened anticipation among fans eager for Apple’s next big reveal.
Alongside the new iPhone lineup, Apple is also rumored to showcase other hardware, including next-generation Apple Watch models and updated AirPods. However, the spotlight is expected to remain firmly on the iPhone 17 series, which will reportedly include the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max.
iPhone 17 Pro Orange looks amazing pic.twitter.com/UahgiXXDl3
— Majin Bu (@MajinBuOfficial) August 16, 2025
According to reports, all four iPhone 17 models could feature Apple’s new A19 chip, offering significant performance gains, as well as AI-powered enhancements coming with iOS 26. With just days to go before Apple makes an official announcement, excitement is building around what the iPhone 17 series will bring to users.
For the unversed, Apple has started assembling the upcoming iPhone 17 in India months ahead of its launch, with Foxconn producing units at its new Bengaluru plant — a move that underscores Apple’s shift away from China and India’s growing role in its global supply chain.
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