Using a combination of new DNA testing, ballistics examinations and old-fashioned boots-on-the-ground police work, authorities say they are convinced they have linked the crime scene to the killer, who they identify as Robert Eugene Brashers. Authorities across Texas and in multiple other states have now mobilized to see if Brashers, who already has been deemed responsible for three other murders in the 1990s, may have killed others.
Sonora Thomas, right, sister of Eliza Thomas, hugs Austin Police Chief Lisa Davis at a news conference at Austin City Hall about the 1991 I Can’t Believe It’s Yogurt murder investigation at City Hall on Monday, Sept. 29, 2025.
Jay Janner/Austin American-Statesman
Brashers died by suicide in 1999 as Missouri police closed in to arrest him for other crimes.
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To build their case, Austin police and the Texas Attorney General’s cold case unit traced his travels using police reports from Georgia, beginning in November 1991, westward to Texas, where officers arrested him outside El Paso in a stolen car two days after the yogurt shop murders. Brashers had a .380 pistol that was the same make and model used to kill one of the teens.
However, investigators believe the most compelling evidence came in the past few weeks when new testing indicated that DNA under the fingernails of 13-year-old Amy Ayers matched Brashers, who has been linked to murders in Missouri and South Carolina.
“I have never been so proud of my daughter in all of my life,” her father, Bob Ayers, told the American-Statesman. He said police believe Amy likely collected the DNA in a fight for her life with the killer.
“Our whole family knew there was something about Amy that would help solve this,” Ayers said.
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He added, “This is over.”
Officers at the scene of the Yogurt Shop murders. American-Statesman 1991 file photo.
American-Statesman 1991 file
Three law enforcement officials familiar with the investigation revealed to the Statesman in a series of interviews about how they believe detectives solved the crime that haunted Austin for more than three decades. The officials did not want to speak publicly until a news conference scheduled for Monday at Austin City Hall, where they are expected to release a trove of evidence to the media.
Investigators have already shared the same information with the families of the victims who also include Jennifer Harbison, 17, her sister Sarah, 15, and Eliza Thomas, 17. They also presented the findings to John Jones, the former lead investigator in the case, who was briefed Friday by his former colleagues.
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Jones said he is convinced that Brashers is the killer based on the newest details. “Hell yes,” he told the Statesman.
A summer breakthrough
After years of false starts and what investigators now think was the wrongful arrest of four men, one of whom was sentenced to Texas’ Death Row before courts overturned his decision, the investigation gained new momentum in June.
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Austin police cold case investigators decided to resubmit ballistics evidence from the crime scene into a federal ballistics database, a step they had taken in previous years, after learning that it was possible for information to drop out of the network.
They were shocked to get a match to a crime in Kentucky within 24 hours.
Authorities realized the crime scene involving had striking similarities to what happened to the four girls in Austin: The victim was found dead in the back of a family-run store, where she had been shot. Just as with the Austin yogurt shop, the store had been set on fire.
But the Kentucky case also remained unsolved, and Brashers had not been identified as a suspect. Authorities have not yet publicly identified Brashers as the suspect in that case.
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With the strongest new lead in years, Austin investigators ramped up their efforts. They asked the Texas Department of Public Safety to issue an unusual special request to crime labs across the nation.
A 3-D model of the Yogurt Shop Murder is one of several pieces collected over the years investigating the cities infamous homicides in Austin, Texas on Tuesday, August 2, 2011.
American-Statesman 2011 file
The billboard advertising a reward of $125,000 for leads in the Yogurt Shop murders. The billboard was at South Congress Avenue and Ben Whilte Boulevard.
American-Statesman file
The certification hearing of yogurt-shop suspect Forrest Welborn, (left) began today in the 98th District Court in Austin. Maurice Pierce, not shown, was also in the courtroom. District Judge Jeanne Meurer will decide whether to certify these men to stand trial as adults. They were juveniles at the time of the slayings. November 29, 1999.
David Kennedy/Austin American-Statesman
Maurice Pierce photo from the 1991 Lamar Middle School yearbook. This was his second year as a seventh grader, he repeated the grade.
Handout/Austin American-Statesman
The certification hearing of yogurt-shop suspects Maurice Pierce, (shown) and Forrest Welborn began today in the 98th District Court in Austin. District Judge Jeanne Meurer will decide whether to certify these men to stand trial as adults. They were juveniles at the time of the slayings. November 29, 1999.
David Kennedy/Austin American-Statesman
Maria Thomas, Barbara Ayres and Pam Ayers, left to right, the mother of Eliza Thomas, sisters, Jennifer and Sarah Harbison, and Amy Ayers leave a press confernce held at the office of Travis County District Attorney, Ronnie Earle, holding door, after making a brief statement in response to the sentencing of Robert Springsteen on Friday, June 1, 2001. Springsteen convicted on Wednesday for the murder of Amy Ayers, one of four girls killed December 6, 1991 at an ‘I Can’t Believe It’s Yogurt’ in Austin, Texas, was sentenced to death.
Rodolfo Gonzalez/Austin American-Statesman
Barbara Ayres, right, mother of Jennifer and Sarah Harbison, reacts outside of the Travis County courtroom where Robert Burns Springsteen IV, 26, was found guilty of capital murder, Wednesday, May 30, 2001. Springsteen was found guilty of capital murder in the shooting of Amy Ayers on Dec. 6, 1991, at an I Can’t Believe It’s Yogurt Shop, where Barbara Ayres’ daughters, Jennifer and Sarah Harbison, along with Eliza Hope Thomas were all killed. Sentencing for Springsteen’s case is scheduled for Thursday. The woman at left is unidentified.
Rodolfo Gonzalez/Austin American-Statesman
Sarah Harbison, yogurt shop murder victim. December 9, 1991.
Handout/Austin American-Statesman
Maurice Pierce, a suspect in the Yogurt Shop murders, left, is lead to a car after an arraingment hearing at the Gardner-Betts Juvenile Detention Center in Austin. Wednesday Oct. 6, 1999
Kevin Virobik-Adams/Austin American-Statesman
Pam Ayers, center, and huband Bob Ayers, right, the parents of Amy Ayers, leave the Travis County courtroom where Robert Burns Springsteen IV, 26, was found guilty of capital murder, Wednesday, May 30, 2001. Springsteen was found guilty of capital murder in the shooting of Amy Ayers on Dec. 6, 1991, at an I Can’t Believe It’s Yogurt Shop, where Ayers, sisters Jennifer and Sarah Harbison, along with Eliza Hope Thomas were all killed. Sentencing for Springsteen’s case is scheduled for Thursday.
Rodolfo Gonzalez/Austin American-Statesman
Bob and Pam Ayers’ 13-year-old daughter, Amy, was among four teenage victims found dead inside the I Can’t Believe It’s Yogurt store in North Austin, which had been robbed and set on fire. Dec. 5, 2021
JAY JANNER/AMERICAN-STATESMAN 20
Pam Ayers, a mother of one of the yogurt-shop murder victims hugs Mike Harbison, father of one of the victims, following District Judge Jeanne Meurer’s decision that Maurice Pierce and Forrest Welborn will stand trial as adults. Dec. 9, 1999
Larry Kolvoord/Austin American-Statesman
Yogurt-shop murder suspect Maurice Pierce reacts shortly after learning that he will stand trial as an adult in the case. He was a juvenile at the time the crime was committed in 1991. Dec. 9, 1999
Larry Kolvoord/Austin American-Statesman
Yogurt-shop murder suspect Maurice Pierce puts his head down on a table after learning that he will be tried as an adult in Judge Jeanne Meurer’s courtroom this afternoon. Dec. 9, 1999
Larry Kolvoord/Austin American-Statesman
District Judge Jeanne Meurer listens to arguments during a cerification hearing for Maurice Pierce and Forrest Welborn this afternoon. She found that the two yogurt-shop murder suspects will stand trial as adults even though they were juveniles when the crime was committed in 1991. Dec. 9, 1999
Larry Kolvoord/Austin American-Statesman
Marisa Pierce with a 2010 photograph that she made of her father, Maurice Pierce. Tuesday, April 5, 2011
Larry Kolvoord/Austin American-Statesman
Edwin Rodriguez, left, and Juan Martinez were standing across the street from the site where suspect Maurice Pierce was shot and killed after he allegedly stabbed an Austin Police officer. Martinez lives in the house across the street from where the incident occurred. APD officers were investigating an officer involved shooting in northwest Austin on Friday, December 24, 2010. This was the scene near the intersection of Shreveport and Campos Streets.
Larry Kolvoord/Austin American-Statesman
This is a handout photo from Marisa Pierce showing her father, Maurice Pierce and Marisa Pierce when she was 7 years-old.
Larry Kolvoord/Austin American-Statesman
The driveway of this house on Campos Dr. is near where suspect Maurice Pierce died after being shot by a police officer. Pierce allegedly stabbed the officer in the neck. APD officers were investigating an officer involved shooting in northwest Austin on Friday, December 24, 2010.
Larry Kolvoord/Austin American-Statesman
Marisa Pierce with a 2010 photograph that she made of her father, Maurice Pierce. Tuesday, April 5, 2011.
Larry Kolvoord/Austin American-Statesman
Crime tape marking the scene where suspect Maurice Pierce was shot and killed after he allegedly stabbed an Austin Police officer. APD officers were investigating an officer involved shooting in northwest Austin on Friday, December 24, 2010. This was the scene near the intersection of Shreveport and Campos Streets.
Larry Kolvoord/Austin American-Statesman
Maurice Pierce speaks at a press conference at the Doubletree Hotel downtown. Behind him is his wife, Kimberly, child, and an unidentified woman (far back). Jan. 30, 2003.
Peter Yang/Austin American-Statesman
Maurice Pierce and his daughter, Marisa Pierce, at her graduation from Creekview High School in Dallas in June 2010.
Handout/Austin American-Statesman
Family hand-out photo….Maurice Pierce in Dallas in 2003. March 22, 2011
Handout/Austin American-Statesman
Maurice Pierce, accompanied by his wife and child, receive directions from his lawyer following the press conference at the Doubletree Hotel downtown. Jan. 30, 2003
Peter Yang/Austin American-Statesman
Suspect Maurice Earl Pierce, right, listens to (attorney?) at the Yogurt shop murder trial scene Monday afternoon in Austin. November 27, 2000
Rebecca McEntee/Austin American-Statesman
Maurice Pierce was swarmed by media as he exited the Travis County Correctional Complex at Del Valle after charges for capital murder in the Yogurt Shop case was dismissed by Travis Colunty District Attorney Ronald Earle Tuesday. Jan. 28, 2003
Sung Park/Austin American-Statesman
Shown in these undated file photos from left are: Eliza Hope Thomas, 17; Amy Ayers, 13; Jennifer Harbison, 17; and Sarah
Handout/Austin American-Statesman
The Yogurt shop murder trial scene Monday afternoon in Austin..Suspects are: Maurice Earl Pierce, second from left sitting and his lawyers Lad Slavik (left) and Guillermo Gonzalez; Michael James Scott, third from left sitting and his lawyers Tony Diaz and Dexter Gilford; and Robert Springsteen, far right. November 27, 2000.
Rebecca McEntee/Austin American-Statesman
Travis County District Attorney Ronald Earle announced Tuesday that charges against Maurice Pierce in the Yogurt Shop capital murder case has been dismissed. Pierce was released within hours from the Del Valle Correctional Complex. Charges were dismissed due to the lack of evidence. Jan. 28, 2003
Sung Park/Austin American-Statesman
Robert Burns Springsteen IV enters the 167th District court on Tuesday morning. Springsteen is accused of murdering a teen-age girl in the I Can’t Believe It’s Yogurt shop on Dec. 6, 1991.
Taylor Johnson/Austin American-Statesman
Advances in genetic genealogy
Years earlier, scientists had extracted a so-called YSTR male-only strand of DNA that can indicate male family members. A standard database upload typically does not result in matches.
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However, if a crime lab is willing, they can manually upload that YSTR strand of DNA into its database to identify potential matches. An analyst in South Carolina got a hit on Brashers in what officials said was that state’s first-ever YSTR-only search of its kind.
Several years earlier, South Carolina investigators had used genetic genealogy to name Brashers as the suspect in the 1990 rape and murder of a woman.
The South Carolina connection marked an extraordinary turning point: Backed with forensic evidence, Austin police finally had a name to link to the murders.
A newly placed yellow rose sits on the memorial for the four victims of the Yogurt shop murders on Anderson Lane.
American-Statesman 1999 file
A long awaited conclusion
At that point, investigators began trying to place Brashers in Texas. They confirmed he had no ties to Austin – he did not live nor did not appear to ever work in Austin.
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But they traced his other interactions with police, including a report from Georgia that linked him to a stolen car a couple of weeks before the yogurt shop murders.
Authorities believe Brashers may have been driving through Texas to Arizona, where his father lived at the time.
Federal authorities confiscated Brasher’s .380 pistol at a checkpoint near Las Cruces, N.M., and Brashers, apparently fearing police would realize he was in a stolen car, took off, leading to a short pursuit. Authorities think it is possible that Brasher got rid of evidence from the yogurt shop during that chase.
Authorities returned the gun to Brashers’ father, who police believe later gave it to his son. According to published reports, Brashers died when he shot himself, using what Austin officials have concluded was the same weapon, during an hourslong standoff with police at a motel in Kennett, Mo.
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Pam Ayers, Amy Ayers’ mother, told the Statesman she is still grappling with the revelations that police believe her daughter and the other girls died at the hands of someone like Brashers.
“I can’t say I am happy,” she said. “I’m not there. I am kind of numb. Knowing it is a serial killer, I am not sure that makes it worse, but I would have never thought it would be a serial killer. That is hard for me to process.”