The public offer is the first time an external entity has sought to directly acquire a key Google asset, raising questions about the company’s control over its browser and potential regulatory fallout. Chrome, which accounts for roughly 35% of Google’s search revenue, has more than two billion users worldwide and is preinstalled on all Chromebooks. Analysts estimate the browser’s value at $34.5 billion to $50 billion.
Industry experts say the divestment would significantly weaken Google’s dominance. While Chrome itself generates limited direct revenue, it serves as the gateway to Google services such as Gmail and Drive, giving the company unparalleled control over content distribution and consumption.
If Perplexity or another AI firm acquires Chrome, it could use the browser as a platform for AI products, reshaping the digital landscape. For consumers, the move could increase browser choice but reduce integration with Google services, fragment web standards and alter long-term browsing experiences.
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