- After Cracker Barrel Uproar, Activist Investor Seizes the Moment The Wall Street Journal
- Cracker Barrel co-founder slams rebrand fail as ‘pitiful,’ urges chain to ‘keep it country’ Fox Business
- Cracker Barrel quietly removes DEI and Pride pages from its website after logo upheaval CNN
- Cracker Barrel had good reasons to rebrand. But after its new logo misfired, here’s what’s next AP News
- Cracker Barrel loses almost $100 million in value as stock plunges after new logo release CBS News
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