Right now, there is a conflict brewing down in Kentucky, as legacy automaker Ford (F) is about to take on the United Auto Workers (UAW), as the UAW works to set up a union at the BlueOval SK Battery Park in Glendale. This could be a huge loss for the UAW, and potentially, a win for Ford as the UAW’s influence may be waning. Investors are optimistic, and shares ticked up fractionally in Tuesday afternoon’s trading.
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There are surprisingly high stakes involved for the UAW right now, which is facing what some reports call a potentially “stunning” loss, given how many Ford plants have UAW presence. But this move is especially vital for the UAW, as it looks to migrate its presence into the electric vehicle market. The results of a vote on whether or not to unionize Glendale are expected to be in by Thursday morning.
Wayne State University professor emeritus of management Marick Masters noted, “A loss would speak volumes. It would simply say that the UAW brand is in question more than maybe people thought it was.” But with a “supermajority” of workers at the Glendale plant reported to have already signed union authorization cards, we may well see the union presence crop up in the next generation of personal vehicles.
Van Camping Gets a Lift
Meanwhile, reports note that Ford is taking a look at the van camping market, and bringing out a new version of the Nugget. The Nugget has been a part of the Dusseldorf Caravan Salon since 2023, reports note, and this year’s Nugget will be particularly exciting as it opens up the entirety of winter to van campers everywhere.
The new Nugget is “completely winter-proof,” reports note, as it offers a “…fully hard-sided four-sleeper layout.” It also boasts a hard sleeper roof as well as a parking heater, which opens up the potential to outlast the night in the cold. It also includes a bathroom, which means that occupants no longer need to depart the van when nature calls.
Is Ford Stock a Good Buy Right Now?
Turning to Wall Street, analysts have a Hold consensus rating on F stock based on three Buys, eight Holds and three Sells assigned in the past three months, as indicated by the graphic below. After a 6.1% rally in its share price over the past year, the average F price target of $10.77 per share implies 9% downside risk.
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