Love Island watch parties take over a San Francisco sports bar

Watch parties like these have taken over bars in other major cities like New York and Los Angeles, with one reporting a five-fold increase in sales during viewing parties. Unlike Netflix series’ that are released all at once or HBO shows that release an episode every Sunday, Love Island features multiple episodes a week, for a total of nearly 40 a season.

In SF, the viewing parties were inspired by a few Redditors who, deep into the show’s seventh season, decided they were tired of watching it alone and wanted to gossip about it with other people. So the day after the NBA Finals, June 23, the Athletic Club started hosting viewing parties, which will wrap up with the season finale Sunday night.

By that point, a new San Francisco tradition will have been born.

“If you have no idea what’s going on right now, you’re living under a rock,” said one of the Athletic Club’s bartenders who touted the predictable success of the business’s new endeavor.

It turns out, if you trap enough hot people in a luxurious place with impeccable weather, enough normal-looking people will trap themselves in a bar to watch it together. The premise of the show is so absurd that the viewers don’t even see it as a cathartic allegory for dating in a big city, but rather as a chance to see aliens compete for $100,000.

“They’re so beautiful,” said DaVila, “I don’t even see it as a dating thing.”


Source link

Leave a Reply

Your email address will not be published. Required fields are marked *