Prince Harry and Meghan Markle have been delivered some harsh Hollywood realities as it has been claimed that “no one rates them” with their Netflix agreement set to expire.
The streaming platform is not planning to renew its profitable $100 million five-year contract with the duo. The Sussexes became sought-after figures in America when they departed the Royal Family and relocated to California.
This resulted in multiple contract opportunities, including book deals and podcast arrangements. However, the excitement quickly died down, with Spotify terminating a previous agreement with the pair, reports the Scottish Daily Express. It comes as the pair have have ‘handout’ reason for peace talks, an expert claims.
Now, an insider has disclosed additional information about the streamer’s future plans with Meghan and Harry, delivering some harsh assessments of the couple.
They informed the Daily Mail that people are “bored with them.” They stated: “No one in Hollywood rates them anymore or wants to be around them, especially her, people are bored with them.”
Prince Harry and Meghan have not publicly addressed the fact the contract is ending, though a second season of her lifestyle program With Love, Meghan, has yet to be broadcast. But the reality that merchandise from the program is struggling to sell represents another “nail in the coffin” for the pair.
Netflix also serves as her brand As Ever’s business partner but believes the Sussexes’ two most recent programs failed so they don’t want to renew the contract.
The platform has collaborated with Meghan to launch and market her products, including her preserves and recipes. But her flagship product, her rosé wine, has failed to achieve significant success.
It was marketed as promising to “capture the essence of sun-drenched outdoor moment.” The insider revealed: “The wine isn’t selling” and responding to As Ever’s assertions it sold out within an hour, the source noted: “It’s a small batch.”
According to the insider, Netflix has concluded that the launch demonstrated “there isn’t a demand for her wine from a mass market point of view” making a larger and more profitable supermarket or department store partnership “unlikely.”
Consumers were required to buy a minimum of three bottles for $90 or six bottles for $159, and 12 bottles for $300. This resulted in a minimum expenditure of $119, as purchasers were also charged $20 for shipping, plus taxes.
Meghan and Harry were also criticized for failing to maintain celebrity relevance by the source. They stated: “Meghan hasn’t posted on her own socials for nearly a month. The issue is that there’s no consistency and people are bored with them. Many stars go silent and in the background are building their brand and equity but it feels like Harry and Meghan are losing their way even more.
“The Netflix deal not being renewed will have a big impact on them as they are running out of options of who will work with them and reap in the future. As Ever has a good fan base and a strong database of subscribers to its newsletter but consistency is key and it’s not delivering on this so people will quickly be bored and the novelty is wearing off now for most'”.
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